COLUMN — “Blacks At Xbox:” Great Community. Not-So-Great Marketing.

By Paul “Tru1P” Holston | @Tru1P | 5:30 PM EST, Thurs. March 28, 2019 This is a friendly reminder to both you as a reader and to all gaming companies across the world: Black people should not be your go-to diversity-marketing ploy. Please include diversity and inclusion in your original branding, objectives and mission values. “Tokenism,” according to the Merriam